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Increasily Wins Best Website at Web Excellence Awards 2022

Increasily has won a prize in the category Best Website, Restaurant at the Web Excellence Awards for the work done on china-sichuan.ie.

This is the first recognition for Increasily in 2022 and follow last year’s awards including:

Web Excellence Awards endeavor to promote excellence on Web and set standards by honoring distinguished Websites, Web Marketing Projects, Videos, Mobile Sites/Apps, Social Media Campaigns created by digital and creative agencies, designers, creators, freelancers, and entrepreneurs worldwide.

China Sichuan‘s old website had become very slow and not so user-friendly. Most importantly, owner Kevin Hui felt it didn’t reflect the personality or history of the brand.

Together with Andrew Watchorn, photographer and brand strategist for this project, they approached Increasily for a complete re-design and re-development of the website.

At Increasily, we have created a fast, functional and easy-to-use website for both staff and customers.

Powered by WordPress, the website design is based on a mix of traditional (the Chinese logograms, the vertical lines, etc) and contemporary styles (the bold font, the strong colour palette).

The custom-designed website includes, among other things:

  • Woocommerce shop
  • Integration with ResDiary booking system
  • Printable and downloadable menu
  • Fixed bottom menu on mobile
  • Easy to use plugin to update the menu (with allergens)
  • WP Rocket caching plugin to ensure a fast page loading and time to interactive

We also looked at overall website elements such as:

  • Tracking (Google Analytics)
  • Security (Wordfence)
  • SEO (Google Search Console)

 

Featured image from Museums Victoria on Unsplash.

Author

Pasquale Mellone

Pasquale is Founder at Increasily.com, a H2H marketing agency based in Dublin, Ireland, and owner at print-on-demand ecommerce Mintycase.com. Pasquale has worked in Digital Marketing and Account Management since 2004. He currently lives in Dublin with his wife, stepdaughter and cat.