weekly roundup

Welcome to a new entry from our digital marketing weekly roundup with the most interesting news about SEO, online advertising, web design and web development, WordPress, social media and more.

I will be honest with you. I don’t have a lot of time for this week’s roundup but I still want to make it valuable to you.

As you know, we now accept paid mentions in the roundup. If interested in being mentioned in the roundup or having a guest post published, please read our guidelines.

Let’s now begin!

Weekly Roundup May 2 – 6: WordPress / Woocommerce

As you know, we build website at Increasily. We are fairly careful about security and safety issues.

We recently won an award for Safest Website, Content and Links.

Having said that, we always look for ways to improve and this article about stress-testing your WordPress installation might help.

From WordPress to Woocommerce, I found helpful this article about how to customise your product serch results page.

Weekly Roundup May 2 – 6: Content Marketing / SEO

Having the right products is key for the success of you recommerce business but it’s not enough.

You also need a good product content strategy.

This article by the guys at Ahrefs about product-led content might come handy.

Weekly Roundup May 2 – 6: Marketing

So to succeed you need a website that is bulletproof, you need the right product and content, but you also need the right audience.

How do you identify that? Well buyer personas can make the task more manageable. That’s why it’s important learning how to create them.

Weekly Roundup May 2 – 6: Social Media

This week these are the social media news that caught my attention.

Starting with some new functionalities Meta implemented for small businesses. Moving on to the best ways to benefit from Meta Business Suite.

Finally, for those of you who want to learn more about TikTok, this article by Sproutsocial explains how its algorithm works.

PS it also seems that finally LinkedIn is updating its algorithm to penalise clickbaits.


That’s all for this week folks! I hope you enjoyed the weekly roundup May 2 – 6.

Feel free to share it on your social media and as always feel free comment below!

I hope you have a great weekend!

Featured image by Shana Van Roosbroek on Unsplash.com


Pasquale Mellone

Pasquale is Founder at Increasily.com, a H2H marketing agency based in Dublin, Ireland, and owner at print-on-demand ecommerce Mintycase.com. Pasquale has worked in Digital Marketing and Account Management since 2004. He currently lives in Dublin with his wife, stepdaughter and cat.