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TikTok in Ireland: Amazing Stats & Curious Facts (May 2021)

tiktok in ireland

TikTok in Ireland: Amazing Stats & Curious Facts (May 2021) – In this article I am sharing some top level stats and curious facts about TikTok in Ireland.

I will be updating the blog post as more news and data become available.

What is TikTok?

Tik-Tok is a social-sharing and video messaging app owned by ByteDance. Its main feature is about creating short videos 15-60 seconds-long, often with a soundtrack.

How Many People Use TikTok in Ireland?

According to the latest stats from Datareportal Digital 2021: Ireland’s report (April 2021), 30.4% of active social media users age 16-64 has used TikTok in the past month.

According to the latest a survey by Ipsos MRBI (December 2019), there are were 90,000 people over 15 years of age using TikTok in Ireland. 43% would use the app daily, a 10-point increase since June 2019.

tiktok stats in ireland
source: datareportal.com

Who Are the Top Influencers on TikTok in Ireland?

These are the top Irish influencers on TikTok (as of 21st May 2021):

  1. Andrea and Lewis, 6.1M (followers)
  2. Keilidh MUA, 2.8M
  3. Tadhg Fleming, 2.5M
  4. Cairde, 2.1M
  5. Olivia Neil, 1.1M
  6. Lauren Whelan, 680k
  7. Chelsea, 632k
  8. Ryan Mar, 555k
  9. Lay-La, 552k
  10. Bonnie Rose, 484k
  11. Shauna Devitt, 340k
  12. Nia Gall, 287k
  13. Jamie McNeight, 184k

Curious Facts

According to this article by the BBC, TikTok has a ban on religious conflict ‘alongside the independence of Northern Ireland’.

There is a house in South Dublin called the G.O.A.T House (G.O.A.T. = Greatest of All Times), where a number of Irish TikTok influencers live and work full-time in what is effectively a ‘content creation hub’.

Latest TikTok News (Ireland)

Sample Videos

These are a couple of sample videos we at Increasily created for our own account and for our client’s:

@increasilywhen it’s ##Friday and you are ##workingfromhome 🤣 ##tiktok ##funny ##cute ##fun ##lol ##funnyvideos ##dog♬ original sound – increasily

@tigerwoodfirepizza##WhatIMean ##whatimeanwhenisay ##dublin ##pizza

♬ Originalton – Hi

If you need help with TikTok, make sure you check our video marketing or social media services.

Sources

https://www.thesun.ie/tvandshowbiz/5873880/irish-dance-cairde-tiktok-storm-million-followers/
https://datareportal.com/reports/digital-2021-ireland
https://unsplash.com/photos/ft9xWD1dmnY

Author

Pasquale Mellone

Pasquale is Founder at Increasily.com, a H2H marketing agency based in Dublin, Ireland, and owner at print-on-demand ecommerce Mintycase.com. Pasquale has worked in Digital Marketing and Account Management since 2004. He currently lives in Dublin with his wife, stepdaughter and cat.

Comment (1)

  1. Social Media use in Ireland – murphy-sheehan marketing
    22 October 2020 Reply

    […] it to a gradual rise in January 2020 to where it is today. According to a survey carried out by Ipsos Mrbi 90,000 people in Ireland over the age of fifteen use the app, with 43% of people using the app on a […]

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