Welcome to a new entry from our digital marketing weekly roundup with the most interesting news about SEO, online advertising, web design and web development, WordPress, social media and more.
As you know, we now accept paid mentions in the roundup. If interested in being mentioned in the roundup or having a guest post published, please read our guidelines.
Before we start with the actual roundup, a little celebration for Increasily winning the recent Titan Business Awards 2022 for Best Website in the Energy Category.
Now, let’s start this weekly roundup April 4 – 8!
Weekly Roundup April 4 – 8: Web Design / Development / WordPress
Did you know that a GRE score is no longer needed to earn a master’s in computer science. Many online universities bypass this admissions requirement, which is providing new educational and employment possibilities for those interested in programming, computational systems, software development, and information theory. Find out more by reading this article: Campus Explorer: Guide to Online Master’s in Computer Science with No GRE Required.
This week’s most useful articles I could find are about Elementor and payments.
The guys at Kinsta wrote a couple of interesting articles about the best Elementor templates in 2022 and 15 best Elementor themes.
I am a bit partial to Elementor as I really like it as a page builder. The Increasily website is also built on it.
Recently, there have been a bit of issues with a fatal error due to some deprecated functions. If you want to learn more, make sure you check my article on how to solve Elementor 3.6 fatal error.
The second recurring topic about WordPress this week is about payments.
If you didn’t know, you can accept Apple Pay payments on WordPress.
You can also accept cryptocurrency payments through Coinbase, although I personally use Utrust for one of Increasily’s sister properties.
Weekly Roundup April 4 – 8: SEO
Following up on the previous WordPress topics, I came across this article about the best plugins for internal linking.
I am personally using Inline Related Posts for internal linking but the article above made me thinking about switching to Internlinks Manager, which apparently has some cool functions like link juice analysis.
Another interesting article was this one about blog commenting and SEO.
This is a strategy that I personally use and I find it very important for both improving your visibility and authority as well as building connections online.
Also this article about how to use Google Keyword Planner for SEO picked my curiosity.
Weekly Roundup April 4 – 8: Online Advertising
Clearly this week online advertising was about Google multisearch, a new Google functionality allowing you to search with both images and text at the same time.
For now, this feature is available in beta in English in the US.
A second interesting article is about how shoppers find inspiration online.
Weekly Roundup April 4 – 8: Marketing
An interesting article from the guys at Ahrefs about the marketing mix.
This is a topic particularly dear to me as I have written a number of articles on the subject:
- What Are the 5 D’s of Digital Marketing?
- What Are the 4 C’s of Digital Marketing?
- What is H2H Marketing?
- What is Marketing?
Also before getting to the H2H, Human-to-Human digital marketing positioning, I struggled for years to find the right position for the Increasily brand.
This article about brand positioning by the guys at Kinsta might have come handy, had I read it before.
Weekly Roundup April 4 – 8: Social Media
I am not a big fun of article like getting from 0 to x followers but this one by Hubspot might be worth a read.
Conclusion
That’s all for this week folks! I hope you enjoyed the weekly roundup April 4 – 8.
Feel free to share it on your social media and as always feel free comment below!
Have a great weekend!
